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GLOBAL GOALS
GIRL POWER GOES GLOBAL FOR THE UN’S GLOBAL GOALS WITH NEW FILM #WHATIREALLYREALLYWANT
Thursday, July 07, 2016Omoba
Following the success of the #TellEverybody Global Goals Campaign in
2015, the United Nations Project Everyone in partnership with Getty Images and
the Screen Advertisers World Association (SAWA) are proud to introduce an
exciting global project involving a section which features African female
artists and choreographers to highlight the issues affecting girls and women
around the world.
20 years on, a remake of the Spice Girls’ Wannabe video, featuring
artists from India, Nigeria, South Africa, UK, USA and Canada, tells world
leaders what girls and women really really want in 2016 to achieve the Global
Goals.
Directed by MJ Delaney of Moxie Pictures, this new film titled
‘#WhatIReallyReallyWant has been produced to represent the voices of girls from
around the world telling everyone what they really really want. The video features musicians Gigi LaMayne and
Moneoa from South Africa, Seyi Shay from Nigeria, Bollywood
actress Jacqueline Fernandez from Sri Lanka, M.O. from the UK, Taylor
Hatala from Canada and Larsen Thompson from the USA.
Collectively bringing all African artists into these global charity
projects is the African creative for United Nation’s global projects, George
Beke CEO of the Pan-African Geobek Entertainment, who was also
behind the A&R for the previous Global Goals Campaign song, #TellEverybody
where award winning African acts Mafikizolo, Yemi Alade, Sauti Sol,
Becca, Ice Prince, Diamond, Sarkodie, Toofan and world class producers Cobhams
Asuquo and Ellputo were brought together to produce the hit song,
“Tell Everybody” to raise awareness around the global goals.
With the new project at hand, #WhatIReallyReallyWant launches
online and in cinemas all over the world with a call to action for people
everywhere to share a picture on social media of #WhatIReallyReallyWant for
girls and women. The responses will be shown when world leaders gather in New
York this September for the UN General Assembly and the inaugural ‘Global Goals
Week.’ The video was shot in Mumbai, Cape Town and in London and will be the
centerpiece of the Global Goals Campaign this year, set to be released in
cinemas in over 30 countries from July to October.
In September 2016, World Leaders will mark the first anniversary of the
adoption of the Sustainable Development Goals. These Global Goals are a mighty
plan to end poverty, fix climate change and address inequalities over the next
15 years, but they will only succeed if they address the needs of the most
marginalised first, particularly those of girls and women. Issues like quality
education, an end to violence, an end to child marriage and equal pay for equal
work need to be top of every government’s agenda in order to give the Goals the
best possible start.
Everyone is invited
to ‘Tell Us What You Want’ from the Global Goals.
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