Etisalat
Etisalat to invest heavily in Nigeria as it spreads its green tentacles
Thursday, April 12, 2012Omoba
Etisalat Nigeria has renewed its
commitment to invest in Nigerian mobile telecommunications industry despite the
challenges in the sector. The Chief
Executive Officer of the company, Steve Evans said this after the unveiling of
its Masterbrand campaign in Lagos recently. He said, by the end of 2012, Etisalat
would have over 4000 base stations on its network all over Nigeria.
According to
Bikyamasr.com, Etisalat
was investing heavily into the marketplace to build its network.
“We are on the way to doing that and by the end of the year I hope very close if not passed 4000 sites. It is a big machine, it is a big civil engineering machine and we have lots of partner companies helping us. There is an army of people working for Etisalat.” Evan said
The CEO remarked that
in just three years of operation, the company has established a special place
in the lives of Nigerians with a customer base of 12 million.
“Today, we are
unveiling a new campaign to further reinforce our uniqueness and also reinforce
that Etisalat’s difference is
not replicable,” he stated.
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